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Overview
Our client, a major e-commerce logistics player, wants to make its CSR policy a major lever of differentiation.
KEPLER supports its client in positioning CSR at the heart of its strategy and turning it into a competitive advantage.
Context
Fast-growing company specializing in e-commerce logistics
The demands of end customers are increasing, and the structuring of a CSR strategy seems to be an essential part of the company’s development project
The company would now like assistance in structuring/consolidating a CSR strategy that is consistent with its overall strategy, its ambitions in this area and its available resources
Objectives
Placing CSR at the heart of the company’s strategy to make it a lever for differentiation and performance
Aligning CSR policy with the values of the company and its management
Strengthening social responsibility (territorial anchoring)
With the growth of e-commerce comes a growing demand to limit the sector’s environmental impact.
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Turning CSR into a Competitive Advantage
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