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Develop successful international markets

Develop successful international markets

Developing international markets, including emerging markets, is the first growth lever for many industries. In this context, securing operations and ensuring competitiveness is a key element for success in order to penetrate markets where obstacles are real. Choose the right strategy for implantation (localization, local integration, etc.), then develop a base of local competitive suppliers capable of absorbing the growth. These are two crucial steps for success abroad.